Marketing Minute Video: Saying Sorry in Times of Crisis

September 6, 2023

Crises happen, and the decision of whether or not to issue a public apology takes careful deliberation. NP Strategy Specialist Meghan Durant shares expert insights on what you should consider when saying sorry and how to protect from further reputational harm, earn back trust, and heal relationships for the future.

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April 19, 2024

Elevating PR with CSR: How Ethical Practices Drive Organizational Success

Corporate Social Responsibility, widely known as CSR, is important to implement as it shows that an organization recognizes and acts upon its ethical obligation to positively contribute to society and…

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April 18, 2024

Marketing Minute Video: From Random to Regular on Social Media

In today’s digitally-driven world, staying consistent on social media is not just an option—it’s a necessity for fostering trust, building your brand, and ultimately driving business success. NP Strategy Manager…

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