Marketing Minute Video: Lights, Camera, Action!

Caroline Balchunas • June 16, 2022

Sitting down for a TV interview can be intimidating. On this week’s Marketing Minute, former TV reporter Caroline Balchunas shares tips for a successful on-screen interview.

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November 16, 2022

Marketing Minute Video: Harnessing the TikTok Algorithm

Do you know how TikTok prioritizes its content? NP Strategy intern Holyn Aukerman shares insight into what makes this social media platform tick and how to best position your content…

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November 16, 2022

Telling Your Brand Story

By Camryn Hipp Communicating your brand is all about telling its story and it’s important to do it the right way. Strong storytelling is a way to establish brand awareness,…

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