Marketing Minutes

Lee Bonner Friedman December 6, 2023 in

Marketing Minute Video: The Importance of Consistency

Consistency is the backbone of public relations. NP Strategy Specialist Lee Bonner underscores the significance of consistency in brand development and provides a few ways to integrate it into your…


Heather Hoopes-Matthews November 21, 2023 in

Marketing Minute Video: Navigate the Media Landscape with Confidence

NP Strategy CEO Heather Hoopes-Matthews underscores the importance of planning ahead in today’s digital era. With nearly half of our team comprising former journalists, NP Strategy offers customized media and…


Abigail Darlington October 24, 2023 in

Marketing Minute Video: The Power of Storytelling

Storytelling is a powerful tool that can be leveraged in a myriad of ways. NP Strategy Director Abigail Darlington shares the key ingredients for crafting a compelling story with lasting…


Hannah Lackey September 19, 2023 in

Marketing Minute Video: Creating Engaging Social Media Content

Social media is an incredibly powerful tool for businesses to connect with their audience and build brand awareness. NP Strategy Coordinator Hannah Lackey shares tips on how to create content…


September 6, 2023 in

Marketing Minute Video: Saying Sorry in Times of Crisis

Crises happen, and the decision of whether or not to issue a public apology takes careful deliberation. NP Strategy Specialist Meghan Durant shares expert insights on what you should consider…