5 Daily Habits for High Work Performance

Sarah Robinson • April 7, 2021

One of my favorite things about working in the public relations industry is that no two days are ever the same. I love the constantly changing scope of work for different clients, and the thrill that comes with a tight deadline. Call me crazy, but I was born to be a public relations specialist. The day-to-day tasks are not always elaborate but managing multiple projects for multiple clients and knowing every detail certainly is. The obvious answer is to stay organized, but if we just stick our heads down and work, we will miss a huge piece of what makes our jobs so special.

Constantly looking for learning opportunities is important for us to not only build meaningful relationships with our clients, but it is also vital for serving them well. The key is to create a daily routine that will help us accomplish our goals for managing our projects well AND staying relevant in the process.

Every single day, I do 5 things to help me start my day strong and set me up for success.

  1. Read the news

Staying up-to-date on the news is essential for managing our client’s brand. We need to be aware of anything that could potentially affect our client.

Here are my go-to ways of checking the news:

  • Feedly –You can organize different news sources into different feeds.
  • The Skimm – This newsletter allows you to quickly “skim” the news of the past 24 hours in an easy-to-understand format.
  • Daily Round-ups – I subscribe to a variety of news sources, both local and national, and this keeps news coming straight to my inbox.
  1. Stay up-to-date with social media news.

While it may not seem like a big deal that Instagram is hiding likes or hashtags are becoming more popular to use on Facebook, these tiny changes can be important and influence our social media strategy. I subscribe to SmartBrief on Social Business which is filled with social media marketing news.

  1. Connect with others on LinkedIn

Staying active on LinkedIn helps make sure that you remain visible to clients, potential clients and colleagues. Set yourself up to be a leader within your industry by checking LinkedIn at least once a day.  You can hop on and like a few posts in five minutes or less, leave a comment, and even share someone’s post.

  1. Check my email

Creating this daily habit has saved me more times than I can count. I’m big on note-taking, and I take notes on emails received that I need to follow up on later. This not only helps me remember little details, but it helps my team members too when I know exactly where we are at on a project.

  1. Make a to-do list

Writing down all of the things I need to accomplish helps create a plan of action for my day, and it helps me stay on track between my phone calls and Zoom meetings. I highly recommend the Day Designer planner.

These five tasks are engrained in my daily routine, and without them, I would not be successful in my job. Sure, there are days when I have to hit the ground running, but 99% of the time, you will find me completing these five tasks. If you are struggling to meet your work performance goals or need a refresh on your workplace New Years’ resolutions, these five to-do’s will become your best friend. Here’s to kicking off Q2 with a strong start!

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